Who’s behind Project Paradise Studio?
I’m Sol Pochat, an artist and designer who believes in creating experiences that are human, sensitive, and deeply connected to the people behind them. As a designer, I work across both the digital and physical worlds. I collaborate with my clients to bring ideas to life, and help materialize them in a way that feels authentic. My process is personal and intuitive, built on trust, connection, and a shared journey. Many of my clients even become friends along the way :)
What’s the process like?
I would describe myself as a holistic designer. I collaborate with clients to transform ideas into meaningful, well-rounded projects. I don’t just deliver a final product—I listen to their vision, ask questions, dive into their personality, explore their astrological natal chart, and conduct research to ensure their voice comes through. Together, we create brands, spaces, and experiences that are visually stunning as well as reflections of their story.
How’s your journey been like?
With over a decade of a diverse professional journey, I’ve founded an art gallery in Buenos Aires, designed interiors for various clients, created visual identities, and launched personal projects. I blend creative exploration with strategic focus. My approach is guided by curiosity, intuition, and practical execution. Influenced by the energy of my Sun and Moon in Aquarius and the steady grounding of my Taurus Ascendant, I work fluidly in both the physical and digital worlds.
Where are you based?
I’ve worked on projects in New York, Buenos Aires, and now call Miami home. Each city has added its own unique colors and flavors to the way I create. Wherever I am, my goal is to craft work that feels honest, human, and beautifully alive.